Get to know us

We figured you wanted to know what goes on inside our brains, so we dedicated this space for curious minds. You will find case studies, insights, experience strategies. We talk African Tech, the origin of Wabala Studio and more.

How to sell strategy to fintech companies + others using the Onboarding cards

This is how we use the Onboarding cards to get client projects.

Our approach and process to designing for security

Read our process of turning a cybersecurity consulting company into a more cohesive and modern experience.

These healthtech founders are revolutionizing senior care

Death and elder care are loaded topics. Meet two founders changing the conversation through technology and community.

This Black founder is shaping the future of cybersecurity

Hear the story of Hemley.ca, its brand and new landing page for founder Francis Wanko.

Friends and family don’t get what you do as a UX designer? Send them this.

Yes, your friends and family don't know what you do. Here's a place to start.

What in the world is UX and Wabala Studio? (Q&A)

What is Wabala Studio exactly? Let us tell you what we do.

These are 3 ways African tech can inspire the West

African technology is the next frontier of innovation. What makes it different?

Feeling guilty about not reading? Here is what you need to know

If you feel guilty about not reading enough, there is some good news.

7 reasons why I started a UX business as a black woman at 27 years old

Get the backstory of Wabala Studio.

Crocs: why these ugly shoes sell like hotcakes and what it means for UX

Learn from Crocs and how they turned a boring shoe into a billion dollar giant.